What does SEO mean?

SEO is a term that corresponds to the acronym in English Search Engine Optimization, which in Spanish would be optimization for search engines.

And all this means ?, it means optimizing websites so that search engines are able to index them and interpret their content, making them naturally placed in relevant positions in the search results (SERPS).

This technique not only involves taking into account the architecture and the content of the page code, but also takes great care and dedication to find the most significant keywords and that best represent the page for the public we are addressing .

Normally SEO is accompanied by marketing actions, such as the search for relevant links (Linkbuilding) or participation in social networks (Social Media), in order to facilitate the propagation and presence on the Internet.